1. Introduction
Welcome to Zile Media.
This Privacy Policy explains how Zile Media Private Limited (“Zile Media”, “we”, “our”, or “us”) collects, uses, stores, processes, and shares personal information when you visit https://www.zilemedia.com (the “Website”), contact us, submit an enquiry, or use our services.
Zile Media is a digital marketing agency based in India, providing digital marketing, wholesale growth, website development, and related services to businesses, including fashion, apparel, and lifestyle brands.
We are committed to protecting your privacy and handling personal information responsibly in accordance with applicable data protection and privacy laws, including the Information Technology Act, 2000, applicable rules in India, the Digital Personal Data Protection Act, 2023 (DPDP Act), and relevant United States privacy laws, where applicable.
By using our Website, you acknowledge that you have read this Privacy Policy.
2. Information We Collect
We collect information that you voluntarily provide to us and certain information automatically when you visit our Website.
2.1 Personal Information You Provide
When you submit an enquiry or contact us through our Website, we may collect:
Full name
Email address
Phone number
Any additional information you voluntarily include in your communication.
2.2 Business Information
When discussing potential or existing business engagements, we may collect relevant professional and business information, including:
Company or brand name
Business website
Industry or business category
Marketing and business requirements
Project details and service preferences
Other information relevant to the services requested.
2.3 Automatically Collected Information
When you visit our Website, certain technical and usage information may be collected automatically, including:
IP address
Browser type and version
Device type and operating system
Pages visited and time spent on pages
Referring websites and traffic sources
Clicks, scrolling activity, and navigation behaviour
Approximate geographical location
Website interaction and performance information.
We primarily use this information to understand how visitors interact with our Website, analyse traffic, improve performance, and enhance user experience.
3. How We Use Your Information
We may use collected information for the following purposes:
To respond to enquiries and requests.
To communicate with prospective and existing clients.
To understand business requirements and provide relevant service information.
To prepare quotations, proposals, and service-related communications.
To analyse Website traffic and visitor behaviour.
To improve Website functionality, performance, and user experience.
To measure marketing, advertising, and conversion performance.
To maintain business and communication records.
To protect our Website against spam, fraud, misuse, and unauthorised access.
To comply with applicable legal and regulatory obligations.
We do not use enquiry information for unrelated promotional email campaigns. Communications are primarily limited to responding to enquiries, discussing requested services, and providing relevant business-related updates.
Where applicable law requires consent for a particular processing activity, we will obtain that consent before proceeding.
4. Cookies and Tracking Technologies
Our Website uses cookies, tracking pixels, tags, scripts, and similar technologies to improve Website functionality, analyse visitor behaviour, and measure marketing performance.
Cookies are small text files stored on your device when you visit a website.
4.1 Types of Cookies
We may use the following categories of cookies:
Essential Cookies: Required for basic Website functionality, security, and proper operation.
Analytics Cookies: Used to understand Website traffic, visitor behaviour, page performance, and interaction patterns.
Advertising and Marketing Cookies: Used to measure advertising performance, understand campaign effectiveness, and support relevant advertising activities.
4.2 Third-Party Tracking Technologies
We use or may use the following third-party tools:
Google Analytics 4 (GA4): Used to analyse Website traffic, visitor behaviour, and performance.
Google Tag Manager: Used to manage and deploy tracking tags and scripts on our Website.
Meta Pixel (Facebook Pixel): Used to measure advertising effectiveness and understand visitor interactions with our Website.
Google Ads Conversion Tracking: Used to measure actions and conversions resulting from Google advertising campaigns.
Microsoft Clarity: Used to understand how visitors interact with our Website through behavioural analytics, including heatmaps and session recordings where enabled.
These services may collect technical information, online identifiers, and Website interaction data in accordance with their respective privacy policies.
4.3 Cookie Consent and Preferences
Our Website provides a cookie consent banner that allows visitors to accept or reject non-essential cookies.
You can use the available cookie preference controls to manage your choices. Where applicable, you may also withdraw or change your consent at a later time.
Essential cookies may remain active where necessary for the proper functioning and security of the Website.
You may also manage cookies through your browser settings. Disabling certain cookies may affect Website functionality.
5. Sharing of Personal Information
We may share personal information with trusted third-party service providers where necessary to operate our Website, manage communications, analyse performance, and conduct business activities.
These providers may include:
5.1 Google Services
We may share relevant Website usage and interaction information with Google through services such as Google Analytics, Google Tag Manager, and Google Ads.
5.2 Meta Platforms
We may share relevant Website interaction information with Meta through Meta Pixel to measure advertising performance and campaign effectiveness.
5.3 Email Marketing and CRM Providers
We may use third-party email marketing platforms and Customer Relationship Management (CRM) systems to manage enquiries, maintain business communications, and organise client-related information.
5.4 Hosting and Technology Providers
Our Website is hosted on servers located in the United States. We may share information with hosting providers, technology vendors, security providers, and other service providers necessary to maintain and operate our Website.
5.5 Legal Requirements
We may disclose personal information where reasonably necessary to:
Comply with applicable laws, regulations, or legal processes.
Respond to lawful requests from government authorities.
Protect our legal rights and property.
Investigate suspected fraud, security incidents, or unlawful activities.
We require service providers handling personal information on our behalf to process it for authorised purposes and take appropriate measures to protect it, subject to applicable agreements and laws.
We do not knowingly sell personal information for monetary consideration. However, certain advertising and analytics technologies may involve sharing online identifiers or browsing information with third-party platforms. Such activities may be classified as sharing, targeted advertising, or a sale under certain applicable privacy laws.
6. International Data Transfers
Zile Media is registered in India, while our Website is hosted on servers located in the United States.
We may also use third-party service providers that operate or process information in different countries.
As a result, personal information may be transferred to, stored, or processed in countries outside your country of residence, including India and the United States.
Different countries may have different data protection laws and privacy standards.
Where required by applicable law, we will take appropriate measures to ensure that international transfers of personal information comply with applicable legal requirements.
7. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes for which it was collected or to meet applicable legal requirements.
7.1 Enquiry Information
Personal information submitted through our Website’s enquiry forms, including names, email addresses, and phone numbers, is generally retained for up to two (2) years from the date of the enquiry or last meaningful interaction.
7.2 Business and Legal Records
Certain information may be retained for longer periods where necessary to:
Fulfil contractual obligations.
Comply with legal or regulatory requirements.
Maintain accounting and business records.
Resolve disputes or protect legal rights.
7.3 Analytics Information
Information collected through analytics and tracking tools may be retained according to the retention settings and policies of the relevant third-party providers.
When information is no longer required, we will take reasonable steps to delete, anonymise, or securely dispose of it, subject to applicable legal obligations.
8. Data Security
We take reasonable technical and organisational measures to protect personal information against unauthorised access, disclosure, alteration, loss, misuse, and destruction.
These measures may include:
Restricted access to personal information.
Password-protected systems and accounts.
Secure Website and hosting configurations.
Appropriate access controls.
Reasonable security practices for our business systems.
However, no method of transmitting information over the Internet or storing information electronically is completely secure. We cannot guarantee absolute security.
In the event of a personal data breach, we will take appropriate steps in accordance with applicable legal and regulatory requirements.
9. Your Privacy Rights
Depending on your location and applicable privacy laws, you may have certain rights regarding your personal information.
These rights may include:
Requesting access to personal information we hold about you.
Requesting correction of inaccurate or incomplete information.
Requesting deletion of personal information, subject to applicable exceptions.
Withdrawing consent where processing is based on consent.
Requesting information about how your personal information is used or shared.
Opting out of certain targeted advertising or data-sharing activities where required by applicable law.
Filing a complaint with the relevant data protection authority.
9.1 Rights of Individuals in India
Individuals in India may exercise applicable rights under the Digital Personal Data Protection Act, 2023, and other applicable laws, including rights relating to access, correction, erasure, consent withdrawal, and grievance redressal, in accordance with the provisions and commencement dates of those laws.
9.2 Rights of United States Residents
Depending on the applicable state privacy law and whether Zile Media is subject to that law, residents of certain US states may have rights to:
Know what personal information is collected and how it is processed.
Access personal information.
Request correction or deletion.
Obtain a copy of personal information in certain circumstances.
Opt out of the sale or sharing of personal information or targeted advertising, where applicable.
Appeal certain decisions concerning privacy requests.
Exercise their privacy rights without unlawful discrimination.
California residents may have additional rights under the California Consumer Privacy Act, as amended by the California Privacy Rights Act (CCPA/CPRA), where applicable.
9.3 Submitting a Privacy Request
To exercise your privacy rights, contact us at:
Email: support@zilemedia.com
Please include details of your request and sufficient information to allow us to verify your identity where reasonably necessary.
We will review and respond to privacy requests within the timeframes required by applicable law.
10. Third-Party Websites
Our Website may contain links to third-party websites, applications, or services.
These external websites operate independently and have their own privacy policies and data-handling practices.
Zile Media does not control the privacy practices, security, or content of third-party websites.
We encourage you to review their respective privacy policies before providing personal information.
11. Children’s Privacy
Our Website and services are primarily intended for businesses, professionals, and individuals seeking digital marketing and related business services.
Although we do not impose a specific age restriction on Website visitors, our Website is not specifically designed or directed towards children.
We do not knowingly solicit personal information from children for marketing or business purposes.
If we become aware that we have collected personal information from a child in circumstances requiring parental or guardian consent under applicable law, we will take appropriate steps to address the information in accordance with applicable legal requirements.
12. United States Privacy Compliance
Certain United States federal and state privacy laws may apply to businesses that meet specific statutory requirements.
Where applicable, Zile Media will comply with relevant privacy obligations, including those under:
California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).
Other applicable US state consumer privacy laws.
Children’s Online Privacy Protection Act (COPPA), where applicable.
We will provide applicable disclosures and mechanisms for exercising privacy rights where required by law.
Our use of analytics and advertising technologies may involve the sharing of certain online identifiers and browsing information with third-party providers. Where such activities qualify as a sale, sharing, or targeted advertising under applicable law, we will provide the required notices and opt-out mechanisms.
13. India Privacy and Data Protection Compliance
Zile Media aims to handle personal information in accordance with applicable Indian data protection requirements, including:
Information Technology Act, 2000.
Applicable Information Technology Rules, including the SPDI Rules, 2011, to the extent applicable.
Digital Personal Data Protection Act, 2023.
Digital Personal Data Protection Rules, 2025, as applicable and in accordance with their phased commencement.
We will implement applicable requirements relating to transparency, lawful processing, security safeguards, consent, individual rights, and grievance redressal as they become applicable to our business.
14. Grievance Redressal and Privacy Contact
If you have any questions, concerns, complaints, or requests regarding this Privacy Policy or our handling of personal information, you may contact us using the details below.
Company: Zile Media Private Limited
Address: Jhajjar, Haryana, India
Email: support@zilemedia.com
Website: https://www.zilemedia.com
Our designated privacy contact will review and address privacy-related concerns in accordance with applicable legal requirements.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business operations, Website functionality, third-party services, or applicable laws.
Any updated version will be published on this page with a revised Last Updated date.
We encourage visitors to review this page periodically.
16. Contact Us
For questions, concerns, or requests relating to this Privacy Policy or our data protection practices, please contact:
Zile Media Private Limited
Jhajjar, Haryana, India
Email: support@zilemedia.com
Website: https://www.zilemedia.com
